Budget-Friendly Tools
Affordable and free ASO tools perfect for indie developers and small teams on a budget
All Tools(5)
Apple Search Ads Console
Free iOS keyword research directly from Apple
Apple's official Search Ads platform offers free keyword suggestions with search popularity data. Perfect for iOS developers - no ad spend required to access keyword research tools.
Google Play Console
Free Android ASO tools and A/B testing
Google's official developer console provides free keyword insights, store listing experiments (A/B testing), and comprehensive analytics. Essential for every Android developer.
App Figures (Free Tier)
Free analytics dashboard for 1 app
Consolidate your iOS and Android analytics in one dashboard. The free tier supports 1 app with full download tracking, reviews management, and keyword rankings.
ChatGPT for ASO
AI-powered copywriting and keyword brainstorming
Use ChatGPT (or Claude AI) to accelerate your ASO work. Generate keyword ideas, write app descriptions, create review responses, and brainstorm taglines - all for free.
TheTool
Free Chrome extension for keyword suggestions
Browser extension that overlays keyword difficulty scores and suggestions directly in App Store and Play Store search results. Great for quick keyword research.
Explore Other Categories
Keyword Research
Discover high-impact keywords and optimize your app's discoverability with advanced keyword intelligence tools
Analytics & Insights
Track downloads, rankings, revenue and gain actionable insights into app performance and market trends
Review Management
Monitor, analyze and respond to user reviews across app stores to improve ratings and user satisfaction
A/B Testing
Test app store creatives, descriptions, and screenshots to maximize conversion rates and downloads
Automation
Automate ASO workflows, keyword bidding, and optimization tasks to scale your app marketing efforts
Competitor Analysis
Spy on competitors' ASO strategies, ad campaigns, and performance to gain competitive advantage
Creative Intelligence
Analyze and optimize app store creatives including icons, screenshots, and preview videos
Localization
Optimize your app for global markets with translation and cultural adaptation tools
User Acquisition
Tools for mobile app advertising, campaign management, and paid user acquisition
Attribution & Tracking
Track app installs, measure campaign performance, and attribute users to marketing channels
Market Research
Research app market trends, category insights, and opportunities for new app development
Push Notifications
Engage and retain users with targeted push notification campaigns and messaging tools